Research

Multimedia Ventures can provide both short, product and market research studies as well as medium and long-term studies that examine emerging technologies and new business opportunities.

New Media Hardware and Software
Multimedia Ventures has conducted surveys within the potential client base for new media software developers and hardware manufacturers in consumer, education and professional markets. Studies and user needs analyses involve a variety of methodologies ranging from in-depth telephone interviews with named individuals to large-scale questionnaires and surveys in conjunction with consumer magazines. Featured products have included edutainment titles, electronic books and mobile multimedia and communication devices.

New Media Content and Services
Multimedia Ventures has also conducted detailed evaluative surveys for clients ranging from educational broadcasters and NGOs to conference organisers. These projects typically involve detailed telephone or face-to-face interviews with clients, delegates, viewers or other respondents to evaluate their use and perception of existing or prototype new media content, information services and products.

Business-to-Business
We have completed studies for a range of clients and business-to-business research to evaluate the impact of current services, and to identify potential partners or suppliers for new ventures. Projects range from feedback on local and regional government initiatives to prospective participants for European co-productions.

Funding
Our consultancy activities for clients across Europe, together with knowledge and expertise gained within European projects, allows us to help clients who are looking for investment opportunities in new media companies or who require cost-effective analysis of emerging markets in countries not yet covered by larger consulting companies.